Digital Marketing Manager
Company: United Water Restoration Group, Inc.
Location: Ormond Beach
Posted on: May 13, 2022
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Job Description:
At United Water Restoration Group, marketing is about
understanding people --- and building awareness about how our
products/services can satisfy their needs. We---re looking for an
experienced and versatile digital marketing manager who is hungry
to do this and more. Our ideal candidate has experience developing
and executing marketing campaigns while managing and inspiring a
team. He/she will be comfortable with day-to-day digital marketing
activities, as well as long-term strategy, thriving with tight
deadlines and changing needs. If you are a people-person who loves
the rewarding challenge of building a brand, we want to hear from
you. Objectives of this Role Establish positioning, identify target
audiences, and develop marketing plans with specific objectives
across different channels and segments Lead the execution of
marketing programs from start to finish, leveraging internal
support and driving collaboration Analyze customer insights,
consumer trends, market analysis, and marketing best practices to
build successful strategies Create, maintain, and conduct analytics
reporting across multiple platforms and extract key insights for
future campaign development and go-to-market strategies, complete
with formal proposals and recommendations on tactics Partner with
email, performance marketing and web teams to design, test and
evolve lead nurturing tactics. Daily And Monthly Responsibilities
Working in partnership with the creative team, develop creative
briefs and guide creative direction to meet objectives for all
advertising and public-facing communications, including print,
digital, and video assets Conceptualize and execute on
multi-channel campaigns across the prospect and customer lifecycle,
ensuring the alignment of communications and messaging across all
channels Manage content and updates for customer and internal touch
points, establishing budget guidelines, participating in events,
documenting business processes, and providing additional sales
support Gather customer and market insights to inform outreach
strategies, increase customer conversions, and generate more
qualified leads Identify effectiveness and impact of current
marketing initiatives with tracking and analysis, and optimize
accordingly Present ideas and final deliverables to internal and
external teams, and communicate with senior leaders about marketing
programs, strategies, and budgets Skills And Qualifications
Bachelor---s degree in marketing, business, or related field
Excellent written and verbal communication skills Proven experience
developing digital marketing plans and campaigns Strong project
management, multitasking, and decision-making skills Metrics-driven
marketing mind with eye for creativity Experience with marketing
automation and CRM tools Powered by JazzHR XJCrU6BZmi
Keywords: United Water Restoration Group, Inc., Palm Coast , Digital Marketing Manager, Advertising , Ormond Beach, Florida
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